Dried Foods was founded in 2010 by three friends who shared a simple goal: to create modern, tasty, and genuinely better-for-you snacks. Each founder brought their own background — in sales, marketing, and law — after years of working with global companies like Kraft Foods, Henkel, Coca-Cola, Johnson & Johnson, and DLA Piper. In the beginning, we did everything by ourselves: coming up with products, making pitch decks, talking to clients, setting up production. No agencies, no consultants — just our own hands, experience, and a belief that we could build something better.